April 30 2025

Keratin Treatments for Summer | White Oak Hair Co.

 When the summer sun starts to shine and the humidity rises, many of us find our hair doing exactly what we don’t want it to—frizzing, puffing, curling in places it shouldn’t, or feeling downright unmanageable. At White Oak Hair Co., we know how much energy it takes to maintain your ideal look through summer’s heatwaves, pool days, and spontaneous road trips. That’s why our keratin treatments are a seasonal staple for clients who want smooth, shiny, and effortlessly styled hair that holds up in the heat. 

 Let’s break down everything you need to know about keratin and why it’s the ultimate summer hair solution. 

 What Is a Keratin Treatment? 

 Keratin is a naturally occurring protein that makes up your hair, skin, and nails. Over time, exposure to sun, chemicals, and environmental stressors can cause keratin to break down, leaving hair weak, frizzy, and dull. A professional keratin treatment works by infusing this protein back into the hair cuticle, sealing it with heat to create a protective layer that smooths out the surface and boosts shine. 

 At White Oak Hair Co., we offer professional-grade keratin treatments that go far beyond DIY solutions or drugstore smoothing products. Our expert stylists tailor each application to your unique hair type and goals, whether you’re looking to tame unruly curls, reduce drying time, or simply enjoy more manageable, healthy-looking locks. 

 Why Summer Is the Perfect Time for Keratin 

Humidity Control:
 Frizz and humidity go hand-in-hand during summer. Keratin helps eliminate the main culprit—porous strands that soak up moisture from the air. After a treatment, your hair’s cuticle is sealed, reducing frizz dramatically even on the most sweltering days. 

Low-Maintenance Hair Days:
 Whether you’re traveling, chasing kids, or trying to spend more time outside and less time in front of the mirror, keratin gives you a break from your blow dryer and flat iron. Post-treatment, most clients report a 30–60% reduction in drying and styling time. 

Pool and Ocean Protection:
 Salt water and chlorine can be brutal on untreated hair. Keratin provides a protective layer that reduces the impact of harsh pool chemicals and drying salt. While we still recommend rinsing your hair thoroughly after a swim, keratin gives you a serious head start on protection. 

UV and Heat Damage Prevention:
 Hair that’s been through a keratin treatment is less likely to suffer from UV damage and heat stress. Since it’s smoother and healthier, it reflects light more effectively and retains moisture better, which is essential during those long sunny days. 

 Book Your Summer Smoothing Session 

 Ready for the best hair of your summer? Our keratin treatments are one of the most transformative services we offer, and now is the perfect time to experience it. 

  Schedule a consultation with your stylist, and your perfect summer blonde is just a few highlights away! Visit     White Oak Hair Co. at 279 Egg Harbor Road, Unit 7 in Sewell, or give us a call at (856) 478-8599 to schedule your appointment.